Loop Media, Inc., an innovative streaming media company focused on premium short-form video for businesses and consumers, today announced the launch of The Preview Channel on XUMO TV, a leading disruptor in streaming television and digital entertainment. The Preview Channel is a new 24-hour, ad-supported video on demand channel devoted to new film trailers and video game previews, cast and director interviews and behind-the-scenes footage from every major Hollywood film. The debut on XUMO is Loop Media’s first expansion into OTT services and makes its content available in over 30 million homes across the country on smart TVs, mobile, web and set-top boxes.
“Loop Media is excited to announce The Preview Channel as part of its growing line of consumer products. It’s a first-look source for entertainment fans across the country who want the most up-to-date information on upcoming projects – from the latest superhero film trailer, to the next big video game announcement,” said Mark Vrieling, Chief Content Officer, Loop Media, Inc. “XUMO, a strong and proven OTT leader, is the first of many compelling partnerships we look forward to announcing this year as we continue to find innovative and engaging ways to bring our premium short-form videos to audiences where they live.”
In addition to utilizing Loop Media’s deep and growing library of over 200,000 music videos and film, game and TV trailers, The Preview Channel receives and releases new content daily through licensing deals with every major motion picture studio, major independent film companies and production houses throughout North America.
“Free movies and television is a surging genre on XUMO, so it makes perfect sense to also give our audience the inside track on the hottest upcoming movies and games,” said Stefan Van Engen, SVP of content partnerships and programming, XUMO. “The Preview Channel is certain to become a daily habit, where millions of entertainment fans will get timely, non-stop highlights and insights direct from the source.”
The channel is co-owned with cable industry veteran William Sager, whose background includes creating The People’s Choice, one of the first satellite delivered pay-per-view channels to feature major first-run films, and supporting on-demand videos for major studios and global media companies. Expansion plans this year include additional domestic OTT services and smart TV integration, international distribution and potential broadcast inclusion.