Millennial focused OTT Channel Targeting the Movie and Video Game Fan Demographic available in 35 million homes with another 65 million to be added over the next several months.
The Preview Channel™ a free advertiser supported OTT 24/7 linear and AVOD streaming television channel was launched nationwide on XUMO TV, a leading, free, ad-supported streaming TV service. William Sager, its Chairman and CEO along with content partners have been developing the channel over the last two years. The Preview Channel™ features first run movie trailers upon their release in advance of their debut in the theaters, video game trailers just arriving into the retail and online marketplace, exclusive behind-the-scenes footage, plus star and director interviews as well as other original and archival short form movie, TV and video game related themed programming produced by the major Hollywood Movie and Game Studios. The new DTC service is offered 100 percent free to consumers.
The Preview Channel™ carries content from all the major studios and video game publishers, including Paramount, MGM/UA, Universal, Disney, 21st Century Fox, Lions Gate, EA, Activision, and many independents. The Preview Channel™ has a constantly refreshing stream of instantly recognized, high production value programs featuring the biggest stars, producers and directors from Hollywood.
The Preview Channel™ has partnered with XUMO TV to take advantage of its technology-driven infrastructure and wide, multi-screen distribution network of smart TVs, mobile, web and streaming boxes.
XUMO TV is a pioneer in streaming television and media entertainment and offers over 160 digital channels of free premium programming across 12 genres. The free, ad-supported service is available in 35 million U.S. households. Channel Plus, powered exclusively by XUMO, is available for free on LG smart TVs in the U.S. and select models of LG smart TVs in Canada. The Preview Channel™ launch on XUMO is to be followed by 4 additional affiliations over the course of the next 2-3 months.
“Once ‘live’ in all systems, The Preview Channel™ will be available on over 100 million smart TVs by Summer 2019. In Spring, we will be carried Internationally to France, Germany, Spain, the UK, Brazil and Italy. We are discussing an exclusive major promotion with one of the largest mobile carriers in the world to launch in mid-summer. We are also testing the channel with one of the biggest television broadcasters here in the U.S.,” said William Sager, The Preview Channel’s™ founder and managing partner.
“We will be integrating a ‘first’ alert system (SMS/Text) so consumers can get alerts the second their favorite trailers first debut on the channel (Star Wars, Marvel Superheroes, D.C., etc.),” added Mr. Sager. “We are also voice-enabling the channel so you can make requests to find certain star interviews or ask for trailers coming to theaters in the Summer of 2019 by just asking Alexa.”
“With the continued popularity of free movies and television content on XUMO, our partnership with The Preview Channel is highly complementary as we can now give our audience the inside track on the hottest upcoming movies and games,” said Stefan Van Engen, SVP of content partnerships and programming at XUMO. “Entertainment fans on XUMO are responding well to all of the timely, non-stop highlights and insights direct from the source.”
The Preview Channel™ plans to build a television channel that people love as much as they love their favorite movies, stars and directors. The channel has partnered with Loop Media, Inc. (formally Screenplayinc.) and as a result can offer one of the largest library of trailers and movie and TV- related content under license with 50,000 classic movie trailers (from the 40’s to present) – 7,000 behind-the-scenes star and director interviews – 50,000 movie clips – 7,000 video game trailers and 20,000 classic TV trailers – many of these never before seen.
Mark Vrieling, chief content officer, Loop Media, Inc. stated, “XUMO, a strong and proven OTT leader, is the first of many compelling partnerships we look forward to announcing this year as we continue to find innovative and engaging ways to bring our premium short-form videos to audiences where they live.”
Some of the new ‘original’ themed sections of the channel coming to The Preview Channel™ are:
|New Movies Coming Soon|
|New Video Games Coming|
|In Theaters Now|
|On Cable – Available on Demand Now|
|New Original Programming: HBO, Netflix, Hulu and Amazon Prime|
|Behind-the-Scenes and Star and Director Interviews|
|Movies Coming for Kids|
|The Contenders – The Oscar Nominees (January/February only)|
|Memorial Day Movies|
|July 4th Weekend Movies|
|Labor Day Weekend Movies|
|Holiday and Christmas Movies|
You can watch the channel today using the XUMO app on iTunes or Google Play. It is also available on Roku as well as other anticipated platforms by summer 2019. Located on Channel 276 on XUMO, you can get the app here:
https://www.xumo.tv/channel/9999330/the-preview-channel – Desktop on Xumo TV
https://play.google.com/store/apps/details?id=com.xumo.xumo&hl=en_US – on Google Play